"They split the town up... they became two separate entities." Hulu has revealed a trailer for a documentary series titled Sneaker Wars: Adidas v Puma, which will be out for streaming right away. This ...
Adidas and PUMA are two household names across the globe. Interestingly enough, the two sportswear giants actually came from the same home. A new documentary titled Sneaker Wars: Adidas v Puma dives ...
TImagine a rivalry so intense that it not only tore apart a family but also divided an entire town, creating two iconic sports brands that are loved by many across the globe. In the quiet Bavarian ...
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Adidas vs. Puma: how a sibling split in a small German town gave birth to a longstanding rivalry
When Puma announced on Thursday that former Adidas sales chief Arthur Hoeld would become its new CEO, replacing Arne Freundt over “differing views on strategy execution,” it wasn’t just a routine ...
Even in their mother's laundry room, where they had been making sneakers since 1920, there were arguments. Here was the extrovert Rudolf, who founded the sporting goods manufacturer Puma in 1948, and ...
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