The company will launch a joint research program with the university named the Asics-Michigan Sport Innovation Center.

Grab Asics Gel running shoes with max cushioning for just $40, down from $180. Shoppers love the plush comfort and support.

If you are wondering whether ASICS is still a smart buy after its huge run or if the easy money has already been made, you ...

Overall, its comfort-oriented design makes it really versatile for running as well as casual wear, and several shoppers ...

As our 2025 Footwear Brand of the Year, we spoke with ASICS about how it balances collaboration, comfort, and continuity.

Asics Novablasts have become popular among Gen Z runners, beating out similar Nike and Hoka models.

ASICS is committing $25 million to support a multiyear research collaboration aimed at advancing human performance and sport science, UM said in a Friday news release. It will be ASICS' first research ...

ASICS (TSE:7936) has quietly outpaced many consumer names this year, and its latest share move has investors revisiting the story. The stock’s steady uptrend now sits alongside mixed short term swings ...

Forbes contributors publish independent expert analyses and insights. Tim Newcomb covers tennis gear/business, stadiums and shoe tech. Asics is having a blast moving into the “bouncy” world of running ...

It’s been rad watching Asics really come into its own over the past year in the skateboarding world. I never had doubt, but ...

ASICS has dropped prices on some of its bestselling running shoes, making this the perfect time to upgrade your footwear game without overspending.

Asics has again secured CDP’s top “A” rating for climate change, with the international non-profit—formerly known as the ...