Nike is reframing its iconic tagline, “Just Do It,” in a new campaign, “Why Do It?,” per a press release. The campaign was created by longtime agency partners Wieden+Kennedy Portland. The campaign ...
Meet the two Shasta Family YMCA Athletes of the Week of Oct. 27-Nov. 2, 2025, from Anderson and Foothill high schools.
In the world of pre-professional athletics, the letters N, I, and L have dominated the discourse in recent years. NIL stands for “name, image and likeness.” Since 2021, college athletes have been able ...
Kadyn Proctor blocks, catches and runs for Alabama football. What about basketball, track and baseball? Inside his athletic past as a do-it-all athlete.
A GRIP ON SPORTS • One thing about the cold, rainy nights that have hit Spokane as of late. It’s easier to get to sleep early ...
As Earth warms at a record rate, winters are shorter and milder and there is less snow globally, creating clear challenges ...