Forbes contributors publish independent expert analyses and insights. Joan Verdon is a veteran retail reporter based in Northern New Jersey. The Barbie movie is not just a billion-dollar box office ...

The toy brand's "Career of the Year" line for 2024 also includes Studio Executive Barbie, Director Barbie, and Movie Star Barbie. We bet Studio Executive Barbie wouldn’t write off content. On the ...

Leila Hanaumi, a deaf performer and writer, interpreted sign language for the ASL version of Barbie, now streaming on Max. (Warner Bros.) Greta Gerwig's Barbie is setting a new precedent for Deaf ...

The Surprise Winners From Hollywood’s Summer of Toys The toy market is seeing unexpected gains following the release of ‘Barbie,’ ‘Transformers’ and other titles, while the underperformance of ‘The ...

“Barbie” – the movie – was a smash success, hauling in over $1.4 billion globally to become the biggest movie of 2023. But that was just Mattel’s first entry into Hollywood, as the storied toy company ...

Deadline’s Most Valuable Blockbuster tournament is back. While studios during Covid wildly embraced the theatrical day-and-date model when cinemas were closed, they soon realized there’s nothing more ...

American studios stopped releasing Hollywood movies in Russia after the invasion of Ukraine, but many theaters have found a workaround. By Valeriya Safronova As people in much of the world flocked to ...

Illumination CEO Chris Meledandri shared a major update on the new Barbie movie, revealing the creative challenge shaping development.

2023 was a year of sustained gains year-on-year across the Nordics, although moviegoing is still down 23%-30% from pre-COVID times. The summer was exceptional thanks to the “Barbenheimer” mania that ...

One recurring question wonders what you should wear to the Barbie premiere, mirroring TikTok queries like "Barbie outfit ...