Slogans are important for advertising, but few restaurants keep the same one for long. Here's how 15 chains have changed ...

A good business name and slogan could boost your sales, but a bad name could embarrass, leave people confused or at worst, get you sued if it infringes upon a trademark, according to the U.S. Small ...

Using a catchy phrase to promote your construction business can result in big rewards for your company. Your advertising efforts can receive recognition surpassing that of your competition with ...

On 8 November 2025, the European Union Intellectual Property Office ("EUIPO") adopted the new Common Practice on the Distinctive Character of ...

MANKATO (AP) -- Finding a way to say everything in one short, catchy phrase was a marketing tool long before "The Real Thing" and "Got Milk?" became drink slogans. Road signs have been around for a ...

The slogan may sound catchy — “The Madness Begins Here” — but the ad firm for Las Vegas’ public tourism agency doesn’t want to legally poke the bear known as the NCAA. That’s because March Madness, ...

REUTERS - A history of Ford Motor Co could be told with the succession of slogans it has used over the decades - some remembered within the company as rallying cries, some more as punch lines. Now, ...