If you are like every other leader on the planet, you probably needed to implement some form of business continuity plan during these uncertain times. Regardless of the nature of your organization, ...
With today’s emphasis on personalized individual interactions, building an active customer community can be a game-changer for brands. Here is how to start. With today’s emphasis on personalized ...
Incredibly, in 2017, here’s a question many small business owners ask: “We have a website, do we need a social media strategy, too?” The answer is the same as for why you have an email address even ...
The last few years we've seen customer service evolve as social business continues its advance into mainstream business. Online customer communities have changed the days of a customer calling a 1-800 ...
One of the more significant Web 2.0 trends in business this year has been the advent of the Web-based customer community, where groups of like-minded individuals focus around a brand or a set of ...
The CEO of Shutterfly outpaced competitors by reimagining the online photo-finishing business as a way to build social connections between its customers. Predictably, what the Housenbolds never had ...
On company Web sites everywhere, community sections are popping up—both a cause and an effect of a climate in which more and more marketing directors and brand managers are being asked by their ...
In this opinion piece, co-Founder of community management conference Swarm, Venessa Paech (pictured below), offers some top tips to ensure your online community doesn’t go running for the hills… Once, ...
StockX continues to add to its executive team with its latest hire. On Tuesday, the online marketplace named Brendan Dunne as its first-ever senior director of customer community and engagement. In ...
One of the most common conversations I find myself having with insight buyers in 2021 is around how to do more with less This is fairly unsurprising, given the high degree of uncertainty that remains ...
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