A strong relationship with your customers is the basis of any business that is successful. The loyalty programs, if carefully designed and implemented can be powerful tools to strengthen these ...

The future of loyalty is a frictionless flywheel that gains momentum with every joint success. Stop incentivizing purchases ...

A majority of consumers — seven in 10 — say that loyalty programs are a key factor in deciding which businesses to frequent, according to a Snappy survey of 1,500 Americans released last week.

The CX discipline is growing up — shifting from adolescence to college years, where clarity, accountability and measurable ...

It's no secret that loyalty programs have become increasingly popular. According to a survey by Lending Tree, about 80% of American consumers are members of at least one loyalty program. A loyalty ...

VMware customers selecting Broadcom’s VMware Cloud Foundation strategy or cloud competitors as partner program changes loom, ...

A welcome-back email can turn churned customers into loyal ones by picking up where their last experience left off. The post ...

Making customers ‘feel more important’ a priority, category manager at CSP’s Center Store Forum says, while director of ...