But, in the early 1980s, fashion brands faced a dilemma: embrace hip-hop, an exciting, raw sound, or shun it for fear of offending mass audiences. Along came Run DMC, who proved it was possible ...

Throwing it back, the streetwear brand debuted a range of pieces informed by youth subcultures, from hip-hop to the Western ...

I'm grateful to have documented the emerging hip-hop culture in the '90s. I never thought it would ... I assisted a fashion photographer for a few years right after graduating college.

Even in the early 2000s, as part of N.E.R.D., Williams collaborated with labels like Nike and BAPE, paving the way for his later partnership with Adidas, which produced original sneakers like the ...

Hip-hop might have been birthed in the ‘80s; however it wasn't until the ‘90s when the genre started to take off. It was an era of legends like Nas, the Notorious B.I.G., Tupac, and more who ...

Hip Hop, more than any other genre ... Rappers grew into businessmen and CEOs of their record labels in the late ‘90s/early ...