2300 years ago, the Greek philosopher Aristotle wrote down the secret to being a persuasive speaker. This secret forms the basis of nearly every public speaking book written since... In fact, many ...

Click to share on Facebook (Opens in new window) Click to email a link to a friend (Opens in new window) Click to print (Opens in new window) Click to share on X (Opens in new window) More than 2,000 ...

One of my all-time favorite posts on the Social Media Contractors blog is by one of our editors, Catherine: Me Talk Witty One Day: The Art of Social Media Rhetoric. First of all, I think it’s spot on, ...

Karthi Marshan, Marketing Head, Kotak Mahindra Group believes that the art of persuading audiences means using the three basic appeals that Aristotle first described: ethos, pathos, and logos. He ...

Asking someone out requires a lot of bravery and charm - but according to one college student, the real secret to a successful date proposal is actually a masterful grasp of the English language and ...

While teaching a class on intelligence and analysis last year, I asked my graduate students why the media’s shocking picture of the drowned Syrian boy seemed to have such an incredible effect on ...

Karthi Marshan, Marketing Head, Kotak Mahindra Group believes that the art of persuading audiences means using the three basic appeals that Aristotle first described: ethos, pathos, and logos. He ...