Samsung Ads released Tuesday its new TV measurement solution designed to help advertisers to measure the combined impact of linear and streaming TV ad campaigns, as opposed to viewing the data in ...

ARLINGTON, Va., April 25, 2024 (GLOBE NEWSWIRE) -- Tunnl, a leading provider of AI-powered audience intelligence, introduces Reach & Frequency, an unprecedented solution for audience-based linear TV ...

After raising $18.5 million last month, cross-screen marketing tech provider Tapad said it intended to use a portion of the funds to add linear TV measurement to its product. It didn’t take long for ...

This study examined whether Piagetian logical reasoning abilities and/or an information-processing capacity are needed to learn basic measurement concepts. First-grade children, equated for prior ...

Measuring distances “as the crow flies” on Google Maps just got easier with a hidden feature in the mobile app. While most users rely on Google Maps for navigation routes, this direct line measurement ...