From lingerie makeup to lavender glaze, these are the makeup looks you need to know straight from the streets of Seoul.

The beauty giant makes a bold move to stay ahead in a fast-growing and competitive global market.

Right this way to a flawless complexion.

Anua has teased a product collaboration with KPop Demon Hunters, the most popular film in Netflix’s history, bringing ...

With Korean beauty trends such as super-dewy 'glass skin' currently trending, Primark has just brought out its own range of ...

Sephora announced a partnership with Olive Young, marking a turning point for K-beauty and reshaping competition in prestige beauty retail.

KOREAN skincare has taken the beauty world by storm – and for good reason. The science-focused products can now be found in ...

The partnership will provide SEPHORA customers with a dedicated zone curated by OLIVE YOUNG online and in stores, allowing them to discover a unique assortment of the most popular Korean beauty brands ...

The effort is part of the Korean beauty retailer’s global expansion, which includes opening its first U.S. stores later this ...

South Korean beauty innovator One By Zero introduces aruen’s Tofu Milk Cream 80, a 2024 Minister’s Award winner featuring ...

Double cleansing, toners, serums, masks, eye creams — and that’s just the half of it. While 10-step skin care regimens have become a mainstay of Korean beauty trends popularized in the U.S., ...