Flash forward to today, and we're seeing celebs like Drake sporting the style - defined, loose curls ... "The Jheri curl was ...

“If a bob is a new length you’ve never really braved before ... Rita Ora’s take on the bob is characterised by piece-y, loose curls that scrape her shoulders. If anyone is qualified to ...

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Curls can be a challenge to style. They come by that reputation honestly: A rainy day or the introduction of one new product can throw the whole look off. No two curls, even on the same head, are ...

A little goes a very long way once you comb it through ... It’s perfect as a stand-alone leave-in for waves and loose curls and works well in combination with richer products for kinks and ...

“These are two-inch rollers, so they will still create loose curls on long hair.” Abdullah explains that the flocked nature of the rollers (their velvety coating), allows the hair to be locked ...

(While 365 degrees is supposedly the optimal temperature for avoiding heat damage, those with very thick ... and hold the curl for six seconds, all in one direction, for loose curls.

Slightly sceptical about how effective it could really be, I decided to try it ... figuring it would help to give me the loose curls I love. I lay it over the top of my head, felt like a bit ...

My loose curls had more volume than any curling iron or multi-styler has ever given me (with much less effort, might I add). Even our very own beauty editor-at-large, Julee Wilson, is a fan.