YouTube is trying to reduce mid-roll ad interruptions during crucial video moments. The platform annouced that changes are coming May 12 to its automatic mid-roll ads which will result in ads during ...

YouTube is changing mid-roll ad placement for a better viewing experience, starting in May 2025. Ads will be inserted in more natural places like pauses or transitions, reducing interruptions.

If you’re not a YouTube Premium member, then you’re probably used to seeing ads pop up during longer videos. These mid-roll ads are a reality, and they’ve been pretty annoying. well ...

YouTube is rolling out a Lite Premium plan for users in the U.S., which allows people to browse non-music videos ad-free.