Prediction: Unity Software Will Soar Over the Next 5 Years. Here's 1 Reason Why.

Unity Software ( U 0.42%) has experienced a volatile trading period since its initial public offering ( IPO) in September ...
VentureBeat

How marketers should advertise to mobile gamers during the holidays | Unity

Ads are a bigger part of mobile game revenues these days, and Unity is unveiling its playbook for mobile game advertisers to increase revenues in the holidays through ads. Unity said it surveyed 4,094 ...
Pocket Gamer.Biz

Unity: Global rewarded ad engagement rose by 3.2% in 2023

Rewarded video ad engagement in apps rose by 3.2% year-over-year globally in 2023, according to Unity’s Mobile Growth and Monetisation Report 2024. Engagement with the format is said to be highest ...
Hosted on MSN

Unity Software Surges As Wall Street Sees Ad Tech Revival: Retail Compares Stock To GameStop

Wall Street analysts expressed optimism about the video game software developer Unity Software Inc. (U), citing confidence in the company’s advertising products. Morgan Stanley noted an encouraging ...
Hosted on MSN

Unity's New Ad Solutions Drive Stock to 52-Week High

Unity Software (NYSE: U) gave investors a reason to take notice in mid-July 2025. The company's stock jumped over 14% to a new 52-week high. Unity's stock price jump was powered by a trading volume of ...
MarketWatch

Unity Software stock drops as mobile-ad recovery not expected in 2023

Unity Software Inc. shares fell in the extended session Wednesday after the game-engine and app-monetization company’s outlook fell short of Wall Street estimates on a weak mobile-ad market. Unity ...
Pocket Gamer.biz

Gadsme agrees three-year exclusive partnership with Football Manager

In-game ads platform Gadsme has landed a three-year exclusive partnership with Sports Interactive’s Football Manager.
adexchanger

AppsFlyer And Unity Integrate With The Android Privacy Sandbox To Avoid Another ATT-Style Disaster

With all the drama swirling around Chrome’s now-scrapped plans to deprecate third-party cookies, it’s easy to forget that the fate of Google’s mobile advertising ID (GAID) still hangs in the balance.
VentureBeat

Game devs with 3.5B installs say they will boycott Unity ads until its price increase is reversed

Twenty-one mobile game companies with a total of at least 3.5 billion downloads wrote a letter to Unity saying its download-based price increase will destabilize the mobile game ecosystem. Azur Games, ...
Game Rant

Game Devs Boycott Unity Ads Over Controversial Fees

Dominik Bošnjak is a freelance writer from Croatia. He has been writing about games for as long as he can remember and is sure he began doing so professionally in 2010 or thereabouts. If he was forced ...
Seeking Alpha

Unity Makes Ad Quality Tool Free to Help Improve Ad Experience and Player Retention

SAN FRANCISCO--(BUSINESS WIRE)-- Unity (NYSE: U), the leading platform to create and grow games and interactive experiences, today announced the broad availability of its Ad Quality tool, now ...