Your client, Dave’s BBQ, a local independent restaurant, is interested in determining the effect on sales revenue of certain advertising strategies. Dave has weekly data on advertising dollars spent ...

Please note: This item is from our archives and was published in 2016. It is provided for historical reference. The content may be out of date and links may no longer function. Q. Our company creates ...

Interpolation is forecasting using existing data to predict future patterns and values. Being able to forecast helps every business leader make the right decisions when it comes to cutting costs, ...

Kayla Kurtz tells us how to estimate account performance before making a paid-search account active. She shows us the process by using Excel and a few simple formulas, but she tells us that the ...