Four main elements comprise Panoramic iDrive: Panoramic Vision, 3D Head-Up Display, the multifunction steering wheel, and the ...
The recent "battle for technological discourse" between BMW and Apple in the field of in-car systems has attracted attention. BMW's Senior Vice President of UI/UX Development, Stephan Durach, publicly ...
Stephan Durach, Senior Vice President of User Experience / Interface Development at BMW, stated that internal data shows CarPlay's navigation feature is not as popular among BMW owners as one might ...
The BMW will upgrade its entire lineup with the advanced technology from the iX3 and Neue Klasse platform. Over the next 24 ...
BMW isn't the only automaker to say "nein" to CarPlay Ultra. Its main German rivals, Audi and Mercedes-Benz, have taken similar steps. So have Polestar and Volvo, according to Motor1. This news comes ...
Though they are not software companies, automakers like offering unique infotainment interface flavors in their vehicles. They can sometimes be overly complex and difficult to use, especially while ...