Unlike paid search, organic search lacks the tools to form trustworthy predictions about SEO outcomes. This is why potential clients sometimes get indecisive even when presented with an SEO proposal.

54% of consumers find a website through natural search (source: Forrester) 31% click through to the websites in the first position of natural search (source:MOZ) 95% of clicks to a website occur on ...

I work as an in-house SEO for a company that has a good-sized website, just over 150,000 pages and growing. I’m one of few people in the company whose job it is to daily review our web stats, and ...

Your SEO proposal plays an instrumental role not just for your agency but also for your client’s business Forecasting needs to be a star element of your customer acquisition process – but how do you ...