Women in Toys, Licensing, and Entertainment (WiT) has officially announced the finalists for this year’s Wonder Women Awards.

The 2024 edition of The BIG Toy Book just dropped and features curated showcases highlighting more than 325 new toys, games, and adjacent products across 13 categories. Our Dolls showcase includes 22 ...

Two popular ’80s franchises are coming together in the latest partnership between Mattel and Hasbro. The Masters of the Universe x Transformers collaboration creates a unique crossover experience for ...

A classic board game just entered into digital age. PlayDate Digital brought the tweezers from Hasbro‘s iconic Operation game to mobile devices in the new Operation App for iOS and Android. Like the ...

FAO Schwarz is expanding its retail footprint through a new partnership with Nordstrom, complete with new locations and ...

The action figures, playsets, and plush launch Feb. 20.

Tiny Chef has had a big year since The Tiny Chef Show was cancelled. The team will reveal its upcoming plans at SDCC.

Mattel and Barbie are honoring the beloved, multigenerational pop star Miley Cyrus with the launch of a Barbie doll inspired by her, as part of the collectible Barbie Signature series. This poseable ...

BBC Studios expands its Bluey offerings with the launch of its LEGO Bluey Shorts series. Through this, kids can watch Bluey come to life through playful, LEGO-themed animations. Assemble new ...

Show off your HUNTR/X (or Saja Boys) pride with merch inspired by Netflix’s KPop Demon Hunters. This collection features ...

Jack Skellington leads a flashlight-powered storybook adventure with gleaming foil pages, five themed sound buttons, and ...

Jazwares’ signature brands are gearing up for a takedown with all-new plush toys. The KPop Demon Hunters Squishmallows line expands beyond the film’s animal companions with the additions of Rumi and ...