This week, AI takes center stage as retailers, platforms, and tech giants roll out new tools. In today’s MadTech Daily, we look at the European Parliament urging a social media ban for under-16s, the ...

Content Ignite ®, a monetisation and ad management platform for publishers, today (27th November, 2025) announced the launch of the Content Ignite® Mobile SDK, a new solution that enables ...

In today’s Digest, we cover Walmart exploring ads for its Sparky AI shopping agent, Warner Music Group settling with an AI ...

As two European technology pioneers, Adform’s on-the-ground expertise combined with Spotify’s deep knowledge of its global ...

The open web contracting. Referral traffic has been obliterated primarily by Google and the shift in consumer behaviour. The ...

Hugh Stevens, managing director EMEA at AUDIENCES, dives into the future of first-party data activation. He looks at how ...

In today’s Digest, we look at US senators pushing a probe into Facebook and Instagram scam ads, ChatGPT adding a new shopping ...

Black Friday has been one of the UK’s biggest yearly shopping events for well over a decade now, long-cemented into ...

The withdrawal of major platforms from political advertising creates a significant vacuum in Europe’s digital ecosystem. Azerion’s continued participation ensures that political and civic actors, ...

IAB Europe, the leading European-level industry association for the digital advertising industry, has today (26th November, ...

As Dustin Cha, CEO of Ad-Shield, put it: "After the first generation of ad blockers blew up and became popular, a second ...

As the creator economy continues to experience rapid growth - forecast to reach USD$480bn (£364bn) by 2027 - this partnership ...