Airbnb captured significant market share from hotels and competitor Vrbo in 2024, buoyed by product enhancements and strategic marketing.

Uber and Airbnb score the highest marks as exemplary practitioners ... In compiling a recent case for long-term, sustained investment in brand, we were able to support key marketing principles with ...

Airbnb has said it will invest up to $250m (£199m) in launching, scaling and marketing new businesses in 2025, as the home rentals company looks to expand its product offering. While he didn’t give ...