Every August, "RushTok" takes over TikTok feeds. Thousands of potential new members can be seen twirling in dresses, walking sorority row and filming their "outfit of the day." What started as a niche ...
Comedian, writer and actor Sophie Santos pokes fun at University of Alabama sorority life in her Instagram video.
University of Alabama student Kylan Darnell became a viral sensation during sorority rush, highlighting how RushTok creates instant influencers from college traditions.
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How CofC’s Sorority Women Turned Rush Into A Marketing Masterclass
What does it take for a sorority to go viral on RushTok? These CofC sorority women share their classroom-informed strategies ...
Alabama Barker seemingly revealed via social media that she was pregnant but “lost [her] baby.” “You know ever since I lost my baby, got cheated on, while also getting hated on, I’d get this feeling ...
Blythe Beardsley was invited to New York Fashion Week after starring in her sorority’s recruitment video. Video: Christine Carmody Blythe Beardsley and her fellow Kappa Kappa Gammas were looking to ...
MADISON — "It's giving… hoedown" is the title of episode six of "A Sorority Mom's Guide to Rush." It's also, unfortunately, rush coach Brandis Bradley's reaction to one of Violet Kleefisch's potential ...
Sorority recruitment is becoming more competitive and costly on many campuses, with some families spending thousands of dollars on private "rush coaches." LDS Church's presidency reveal sparks ...
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