More businesses are incorporating AI into their marketing strategies to reduce costs and reach potential customers more ...

In marketing, like in fashion, anything old can be new again. “Newstalgia,” or putting a modern spin on classic products ...

With a third of shoppers discovering fruits and vegetables on social media, grocers should change up their merchandising ...

Welcome to this episode of the Marketing Vanguard podcast. Today, Jenny Rooney speaks with Siddharth Taparia, chief marketing ...

Measurement concerns, a lack of automation and increased competition may slow the growth of retail media networks.

Glossier, Dove and Diet Coke are among the brands tapping into Gen Z’s tendency to splurge on desserts, trinkets and other ...

A JOB in construction does not just mean the traditional site roles and trades. Instead of laying bricks, plumbing or ...

Sampath Bank PLC entered a strategic partnership with Indra Traders (Pvt.) Ltd to offer attractive leasing facilities ...

Natural Language Processing (NLP) is a branch of artificial intelligence that focuses on enabling computers to understand, ...

The most effective marketing doesn't just attract leads; it guides them through the journey, builds trust and positions ...

The Australian Hotels Association will back Labor and Coalition candidates facing independent challengers, in a bid to ...

Editor's Note: The Poly sent a questionnaire to every candidate that had filed to run for GM, PU, and UP prior to Spring break. Below are the unedited responses from PU candidate Gavin Finn '28. Why ...