CRM helps, but healthcare AI needs context, compliance, collaboration and continuous learning to transform patient care.

Rocket CRM announced today the launch of a partnership designed to provide integrated marketing automation and seamless CRM synchronization for organizations seeking tighter alignment between customer ...

“People analytics has been around for a while,” says Rebecca Wettemann, founder, CEO, and principal analyst of Valoir, who notes that in the HR domain, analytics has largely been restricted to ...

Here's how finance leaders can move beyond fragile automation and disconnected systems to build intelligent, learning-based models that provide foresight, not just numbers.

“Killer apps” have a way of working their way into our lives and becoming indispensable, but predicting which app will have the most ROI is a fool’s errand, Axiom's Chief Technology Officer writes. As ...

The real risk isn't in running robust tests; it’s in wasting money or cutting high-performing channels based on misleading conclusions from bad measurement.

The shift to intelligent CX represents a fundamental evolution from viewing AI as a collection of tools to seeing it as the nervous system of customer experience.

Discover effective strategies to expand your professional network, foster meaningful relationships, and unlock new business opportunities with these IMD tips.