Coca-Cola Co. is nearing the end of a closed review of its U.S. media account, with incumbent WPP and rival Publicis Groupe ...

Coca-Cola (KO) is considering a new advertising partner for North America and ditching WPP (WPP), Digiday reported Friday, ...

There are also significant impacts on electricity and water. AI energy demand across the globe will be greater than the ...

Major Indian beverage brands are rolling out flagship campaigns earlier than usual post-Holi, with experts predicting a ...

NewJeans/NJZ have shared a remake of the iconic '80s advertisement song for Coca-Cola, titled 'I Feel Coke', alongside an accompanying video.

On March 11, a new Coca-Cola ad featuring NJZ (NewJeans) sparked speculation about a potential world tour. Fans have been analyzing various elements in the commercial, linking them to a possible ...

Pratik Thakar, head of generative AI for The Coca-Cola Company, explains how the beverage giant is applying the tech ...

Coca-Cola has implemented a packaging change to its 20-ounce bottles across its trademark products, including Coca-Cola, Diet ...

Coca-Cola (NYSE:KO) is considering a new advertising partner for North America instead of its existing media account holder WPP (NYSE:WPP), Digiday reported Friday, citing three sources.

The Drum catches up with Yann Caloghiris at SXSW, where he says the future for agencies is designing AI-powered experiences ...

According to ARM (Animal Recovery Mission), between July and December of 2024, the organization uncovered brutal animal cruelty and environmental violations at two farms that are suppliers of ...

The Coca-Cola and PepsiCO rivalry took center stage with a full-page newspaper ad, where PepsiCo cleverly flipped the script, ...