Teads has created Predictive AI, a solution designed to help brands understand and optimise the impact of their creative ...
As part of a wider goal to make TV advertising more accessible to SMEs, Channel 4 has rolled out its AI-generated ad service ...
What’s needed now are marketers who can connect intelligence across people, tools and data, translating complexity into ...
The launch of Smart Ad Engine is part of Channel 4’s Fast Forward strategy to accelerate digital opportunities for advertisers, empowering any business to access the transformative power of TV ...
I urge us to use AI, push it, break it—but never let it replace the human authenticity that makes us good at our jobs.
Girish Balachandran, Senior Director & Head of Digital Media Business, India/S Asia, Adobe on why we need content engines ...
Microsoft’s new Copilot-powered Image Animation feature lets advertisers instantly turn static images into video assets.
In an exclusive chat with Moneycontrol, celebrated costume designer Ashley Rebello spoke about his three-decade journey ...
Influencer marketing is a serious business with serious stakeholders. Brands today make it or break it, all because of ...
"Love Island" host Maya Jama is launching a new mentorship program for underserved and marginalized women in the U.K.
At its UnBoxed conference, Amazon showcased new tools it claims provide unprecedented flexibility in buying and intelligence ...
In a groundbreaking moment for Sri Lanka’s creative and event marketing industry, Ride Colombo 2025 has been honoured with the Platinum Award at the prestigious MarCom Awards 2025, under the category ...