For years, creativity and intuition have been held up as the twin engines of marketing. And while they’re still essential, ...

To better understand decision-making, researchers can create computational models—groups of equations that aim to predict what decisions people would make when faced with a set of choices. For example ...

Many organizations implementing AI agents tend to focus too narrowly on a single decision-making model, falling into the trap of assuming a one-size-fits-all decision-making framework, one that ...

AI systems such as AIDR, which integrates crowd-sourced labeling with machine learning, have demonstrated how human cognition ...

FICO stakes a claim that narrow will be broad with the launch of its Focused Foundation Model for Financial Services and its ...

Making decisions is a key aspect of our brains and daily lived experiences. Whether we realize it or not, we are constantly making decisions. Those decisions are driven by different models, some of ...

Free online resource provides data-driven comparisons of 20+ large language models (LLMs) across key capabilities, including ...

It’s no secret that technology has its flaws. One that comes up time and time again is that technology thinks like, well…technology, not like a human. But in new findings, scientists at College Park, ...