A new media mix model found AM/FM radio delivered more than three times the ROI of social media for a QSR chain, helping reverse plans to cut the medium.
The Ozark Section of IFT is the organization's regional chapter, serving about 100 members in Arkansas and parts of Missouri who study or work in food science, food technology, food business, food ...
The fast-food chain admits mistakes of the past, and fires The King, in an ambitious new marketing campaign featuring the ...
Creepy babies. Dancing bananas. Cannibalistic bread men. No, these aren’t components of a Stephen King novel, but rather the kinds of characters you’d find in many vintage food advertisements. If you ...
As the world marks World Obesity Day (WOD), Corporate Accountability and Public Participation Africa (CAPPA) has urged the federal government to introduce stricter controls on the aggressive marketing ...
A Health Revolution? Abu Dhabi Pulls the Plug on Junk Food Promotions In a landmark shift toward proactive public health policy, Abu Dhabi has announced a comprehensive ban on outdoor advertising for ...
Tagshop AI’s Major Upgrade Transforms AI Video Creation Into Faster, Smarter, Studio-Quality Ad Production at Scale for Brands, Marketers, and Agencies COVINA, CA ...
A McDonald’s advertising campaign in Germany in which digital billboards synced with the sun to reveal food only after dark during Ramadan has resurfaced online. The Digital Out‑of‑Home (DOOH) posters ...
MINNEAPOLIS — Food halls are expanding in popularity and one Minneapolis food hall just keeps growing in options. Graze Food Hall by Travail in Minneapolis is set to welcome two new vendors, expanding ...
A single junk food ad may not sway adults, but the right 15-second health message can. Researchers reveal how ad length and framing shape cravings differently for normal-weight and overweight viewers, ...
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