Google willing to share digital ad data with publishers to address monopoly, executive testifies

Google is willing to cough up more advertising data to publishers to address concerns about its illegal monopoly over digital ...

Google Offers More Ad Data to Publishers at DOJ Antitrust Trial

Google is willing to share more data with publishers to remedy a court’s finding that the Alphabet Inc. unit illegally ...
Cryptopolitan on MSN

Google engineer proposes sharing detailed data on how its ad system selects winners

A top Google engineer told a federal court the tech giant is prepared to lift the veil on how its advertising system picks ...

Google Ads PMax Segmentation In Asset Reporting & Channel Reporting Features

Google Ads has announced several new features, including segmentation in asset reporting and enhancements to channel ...
adexchanger

The Google Ad Tech Antitrust Case Is Over – And Here’s What’s Happening Next

Just three weeks after it began, the Google ad tech antitrust trial in Virginia is over. (Arielle Garcia, you can go home now! Thank you for your service.) The trial was expected to last between four ...
Business Insider

Getting started with Google Ads, Google's advertising service once known as AdWords: What it is, how much it costs

Google Ads was initially launched as Google AdWords, then renamed and revamped in recent years. Google has offered paid advertising on its search engine and other platforms since the year 2000. Google ...