Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access information on a device and to provide personalised ads and content, ad and ...

Nostalgia is making big sellers out of items that don ... and feeling good things about the brand. When Pepsi relaunched its logo, research showed that what stuck in their audience’s mind ...

The logos of brands such as Coca-Cola ... The Federal Trade Commission last month accused Pepsi of giving a “massive” big-box retailer unfair advantages over its rivals such as payments for ...

An animated logo, rotating graphics, or hover effects leverage this reflex to make a big impression. Studies show we process ... Shapes may be geometric or irregular. Examples include Pepsi’s circle ...

Even if you are not one of the 90,000+ fans fortunate to walk into historic Ohio Stadium to see the big game, you can still participate in the fun on game day. That is because the National Hockey ...

Ray’s Diner in Excelsior Springs, Missouri, is that kind of place. It’s the diner equivalent of the kid in high school who ...

Pulling up to Ray’s Diner on a crisp Missouri morning, the first thing you notice is the classic storefront with its red-trimmed windows and iconic red and white striped awning. The vintage Pepsi sign ...

Akin to its formula, Pepsi’s iconic logo, has undergone sweeping changes since its launch, initially featuring the same red color as that of its competitor, Coca Cola. In 1940, the Pepsi Cola ...

With two glasses pictured side by side—one marked "Cola" with a half-filled drink (clearly alluding to Coke) and the other with the iconic Pepsi logo nearly empty but evidently enjoyed—Pepsi ...

Health-conscious consumers are shifting from sugary soft drinks to those with dietary fibers, says Laura Cooper of The Wall Street Journal.

Goodbye, clean and traditional hardwood. Welcome, a court emblazoned with hundreds of “XII” logos that stretch from baseline ...