Created by BAR Ogilvy, the experiential medium campaign launched in Portugal in March 2023. Oglivy even got in on the spirit, temporarily changing its name to BAR Fairfield, after David Ogilvy’s ...
I nternational Women's Day is a time to reflect on the cultural, social and political achievements of women all across the ...
As we celebrate International Women’s Day on March 8, Campaign Brief is shining a light on the women driving change, creativity, and innovation in the industry. One of those trailblazers is Agender, ...
The creative behind some of the most memorable ads of recent years shares what she’s learned from a storied career that has so far encompassed depicting new mothers tucking into Burger King, candidly ...
Starting my career in communication in 2003, I look back with both pride and humility at the progress we have made as Saudi ...
Beyond game day, women wield $31.5 trillion ... Female Representation in Ads Fall Short For this part of the analysis, we leveraged nine years of Super Bowl creative testing results and trends ...
Sarah Morrell, senior lead for creative at Kantar, said: “There are green shoots of progress in the different types of women being shown in ads, but it’s not just about who we see in advertising, it’s ...
There are topics such as AI, the powers of creativity and storytelling, and the accelerated pace of life that commandeer the ...
Each week, The Drum picks the top global campaigns from our Creative Works. You can submit your new work here. This week’s best ads blend cinematic ... the barriers women in sports continue ...
It was an evening of charm, intellect, and thought-provoking insights as Shalini Passi took the stage at a power-packed ...
Hmm. Five ads that empower women. What do we mean exactly, empower? Not to buy deodorant or shoes or expensive serums or jeans that promise to make us both thinner and “thiccer,” surely. And not the ...