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For all of last year, the Goodstuff and Assembly owner’s revenue grew more than 5%.
The work was made by Channel 4’s in-house agency 4Creative.
IPG promises “thoughtful decision-making” as it plans more cuts.
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CEO dismissed idea WPP might sell AKQA in Campaign interview.
The age of agentic AI – intelligent assistants that make decisions and adapt in real time – is upon us.
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