This week, AI takes center stage as retailers, platforms, and tech giants roll out new tools. In today’s MadTech Daily, we look at the European Parliament urging a social media ban for under-16s, the ...

Content Ignite ®, a monetisation and ad management platform for publishers, today (27th November, 2025) announced the launch of the Content Ignite® Mobile SDK, a new solution that enables ...

As two European technology pioneers, Adform’s on-the-ground expertise combined with Spotify’s deep knowledge of its global ...

The open web contracting. Referral traffic has been obliterated primarily by Google and the shift in consumer behaviour. The ...

In today’s Digest, we cover Walmart exploring ads for its Sparky AI shopping agent, Warner Music Group settling with an AI ...

The withdrawal of major platforms from political advertising creates a significant vacuum in Europe’s digital ecosystem. Azerion’s continued participation ensures that political and civic actors, ...

As the creator economy continues to experience rapid growth - forecast to reach USD$480bn (£364bn) by 2027 - this partnership ...

IAB Europe, the leading European-level industry association for the digital advertising industry, has today (26th November, ...

Gadgets such as AI fitness mirrors, LED face masks, and sonic toothbrushes have experienced a huge increase in sales ...

HBAgency is a global ad tech company specialising in revenue optimisation for web publishers. Headquartered in Sardinia, ...

News inventory outperforms other environments: 60% of marketer respondents said advertising placed in news environments ...

Black Friday has been one of the UK’s biggest yearly shopping events for well over a decade now, long-cemented into ...