Top industry executives gathered at A.O.C. restaurant on Tuesday night for the Variety Future of Marketing Dinner, Presented ...

From moving tributes to innovative initiatives, companies are using Women’s Day to inspire, connect, and demand change ...

Discover inspiring stories of community heroes and history-makers in the new season of "Stitch," streaming on Very Local. You ...

Brazilian broadcaster Globo's trailer for its coverage of the Olympic Games won Best Trailer in the TV section, beating ...

The government declined an interview request. In a statement, it said that in addition to the ad campaigns, the vaccine push included $50,000 for posters in health-care settings and other promotional ...

Plus, Facebook's different ad formats and, if you want them, sophisticated targeting tools, give you far more control over your campaigns and customer journey. Here’s what really matters ...

Today, we can talk about two major ways of running ad campaigns on TikTok – via TikTok Ads platform or via TikTok Influencers. Let’s begin with the former first. TikTok Ads: the cost influential ...

7/10 Hutchison: It’s the age-old question: how many bald-headed men is too many bald-headed men on a film poster? Maybe the designers thought popping ‘em in an oval with Timmy C and Zendaya brooding ...

Any app marketing campaign budget has several components and the most significant of those is expenses on paid app user acquisition, specifically – the app install ads. Mobile apps may have a variety ...

The party has started a signature campaign in support of the ban and it is the ruling National Conference that is accusing it of hypocrisy. Over the weekend, posters came up across Srinagar ...

Amazon Advertising managing director, UK, Phil Christer has claimed he “[doesn’t] think about the competition”, one year on from Prime Video Ads launching. Speaking to Campaign, Christer said: “I do ...

This guide presents practical, hands-on approaches to identify and combat click fraud in your lead generation campaigns in Google Ads. Click fraud isn’t just about basic bots anymore.