At Dreamforce 2020, Salesforce unveiled Einstein Automate, an automation platform designed to help customers automate workflows and connect applications using the low-code or no-code tools. Robotic ...

New Intelligent Engagement Studio and Sales Cloud Engage will deliver sophisticated adaptive lead nurturing, visualised campaign testing and cutting edge mobile marketing tools Leading brands such as ...

Salesforce officials are confident about their marketing technology. "The thing that distinguishes us most is that we're Salesforce," said Adam Blitzer, senior vice president and general manager for ...

Efficient document automation and document management are one of the keys to closing deals fast and making sure paperwork does not get in the way of securing business with major clients. Having a ...

Salesforce Inc. today announced a set of integrated tools that data scientists and engineers can use to build secure artificial intelligence applications using their own company data in the Salesforce ...

The Boston-based WGBH Education Foundation relies on donations. It's a public media entity. So it also relies on technology to manage donations. Salesforce CRM. Marketing automation tools. Cate ...

Customer service management platform, Salesforce, has launched the next generation of Sales Cloud B2B marketing automation. Powered by Salesforce Pardot, the new Intelligent Engagement Studio and ...

The next item on the list for Salesforce.com is marketing automation, an executive told me yesterday. The company currently makes on-demand software that lets salespeople manage leads, and recently ...