Winter sales were low. 🎁 They needed to attach Coke to Christmas. 🎅 The solution? Santa Claus. This MagnatesMedia deep dive reveals: 🔹 Did Coke actually "invent" modern Santa? (Hint: No, but they ...

Coca-Cola's Q4 exceeded expectations amid strong "fundamentals" despite currency headwinds and a market share grab from its ...

The rise of AI in the marketing industry across the Asia Pacific (APAC) region is undoubtedly transforming how businesses ...

The ad, which features a whimsical ... One user on X (formerly Twitter) commented, “Coca-Cola has always been about the magic of Christmas. You killed this magic.” The sentiment echoed across ...

Every word counts when asking an AI to create an asset. And with the technology upending how marketers work, it makes more ...

Longer-running ads are more effective, research shows, so invest more now in creative that can run and run, rather than ...

At this time, I'd like to welcome everyone to the Coca-Cola Company's fourth quarter and full year 2024 earnings results conference call. Today's call is being recorded. If you have any objections, ...

The Coca-Cola Company will pursue expanded profit margins by reaping the rewards of its marketing transformation programme, not cutting budgets, its CEO says.

We came across a bullish thesis on The Coca-Cola Company (KO) on Substack by Rijnberk InvestInsights. In this article, we ...

Q4 2024 Earnings Conference Call February 11, 2025 8:30 PM ETCompany ParticipantsRobin Halpern - VP, Head of IRJames ...

Nicolas Cage has voiced deep concerns about the rise of generative AI in art and film making, warning that “robots cannot reflect the human condition.” ...

Samuel Affleck was the spitting image of his dad, Ben Affleck, as the duo enjoyed an early birthday celebration to the Los Angeles Lakers game ahead of Samuel turning 13. The Good Will Hunting actor ...