Outraged fans call out Coca-Cola after noticing glaring issue with new ad: 'How ... lazy can one of the biggest companies in the world be?'
There are also significant impacts on electricity and water. AI energy demand across the globe will be greater than the ...
AI can’t just be about cutting costs: Left Field Labs’ ECD on real opportunity for brands
The Drum catches up with Yann Caloghiris at SXSW, where he says the future for agencies is designing AI-powered experiences ...
‘Never buying again’: Expert warns against Coca-Cola after ‘falsely advertising’ Fairlife milk
According to ARM (Animal Recovery Mission), between July and December of 2024, the organization uncovered brutal animal cruelty and environmental violations at two farms that are suppliers of ...
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Coca-Cola announces upgrade to the iconic design its bottles have had for decades — here's what's changing
It's the first sparkling-beverage brand in the U.S. to take this step. Coca-Cola announces upgrade to the iconic design its ...
Coca-Cola Co. reviews US media with incumbent WPP and Publicis
Coca-Cola Co. is nearing the end of a closed review of its U.S. media account, with incumbent WPP and rival Publicis Groupe ...
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What Coca-Cola has learned on its generative AI journey so far
Pratik Thakar, head of generative AI for The Coca-Cola Company, explains how the beverage giant is applying the tech ...
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Cola clashes, sizzling summer & IPL: Beverage brands ready to pour 15-20% more into ads
Major Indian beverage brands are rolling out flagship campaigns earlier than usual post-Holi, with experts predicting a ...
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Coca-Cola updates packaging with 'Recycle Me Again' message
Coca-Cola has implemented a packaging change to its 20-ounce bottles across its trademark products, including Coca-Cola, Diet ...
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Coca-Cola is said to be eyeing a new N. American ad partner instead of WPP
Coca-Cola (NYSE:KO) is considering a new advertising partner for North America instead of its existing media account holder WPP (NYSE:WPP), Digiday reported Friday, citing three sources.
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Marketing wars heat up as Pepsi’s play leaves netizens buzzing
A Coca-Cola LinkedIn job listing for a marketing role added yet another hilarious twist to Pepsi’s 'Anytime' marketing salvo ...
Cola wars 2.0: Pepsi crashes Coke’s ‘half-time’ party in soda smackdown
Coca-Cola’s campaign encourages consumers to pause and enjoy a Coke during halftime and other break moments. Pepsi’s response ...
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Publicis challenges WPP’s Open X for Coca-Cola media
WPP is defending the North American media part of its flagship $4bn exclusive marketing deal with Coca-Cola against Publicis, ...