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Coca-Cola Adds Competition To The Prebiotic Soda Game With New Drink Line
The Coca-Cola company announced a new line of prebiotic sodas, hitting shelves in February 2025 to compete with the likes of ...
12 creative campaigns to know about today
Dove’s “moist” ad from Maximum Effort and Kim Kardashian playing a “Fairy Butt Mother” for Skims.
Marketing Dive1d
How Coca-Cola is marketing Simply Pop, its first prebiotic soda
As consumers increasingly reach for better-for-you options, the beverage giant is entering a market dominated by brands like ...
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The Genius of Coca-Cola's Marketing
Winter sales were low. 🎁 They needed to attach Coke to Christmas. 🎅 The solution? Santa Claus. This MagnatesMedia deep dive reveals: 🔹 Did Coke actually "invent" modern Santa? (Hint: No, but they ...
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Ocean Outdoor and Landsec renew long term partnership – what will the year bring for the world’s No 1 advertising DOOH destination?
It’s safe to say that the scale and presence of the Piccadilly Lights has helped shape and redefine modern Out of Home, ...
Coca-Cola leans on fancy milk to grow past soft drinks
When James Quincy became CEO of Coca-Cola in 2017, the beverage giant embarked on an effort to diversify its reach beyond ...
Watch the newest commercials from Spectrum, McDonald’s, Spruce and more
Spectrum says, “Master anything with the fastest wireless speeds” in a spot that focuses on a boy who is teaching himself ...