The TV industry last experienced a significant ratings blackout during the transition from TAM to BARC in April 2015, when ...

Senate hopeful Mallory McMorrow releases her first ad of the cycle, with a pitch to 'stand up to Trump' and 'make this ...

The company’s last major deal was the acquisition of smart TV-maker Vizio, which Walmart paid $2.3 billion for in 2024 to ...

Walmart to acquire Vibe.co to expand Walmart Connect connected TV ads, enabling SMBs to launch, target and measure streaming ...

YouTube has made good on a provision in a 2025 distribution agreement with NBCUniversal, launching the ad-free tier of ...

For the first time, small and medium sized businesses can run a single campaign across ITV Media, Sky Media, and Channel 4 ...

Comcast's Sky has agreed to buy the broadcast channels and streaming service of Britain's ITV for £1.6 billion ($2.13 billion ...

Omnicom and Disney launch sequential connected TV ads to cut repetitive commercials and boost engagement using AI targeting ...

Walmart has agreed to acquire the connected TV advertising platform Vibe.Co to help build out its commerce media business. The retailer said Tuesday that the deal is expected to close by the end of ...

The ad, which Governor Maura Healey’s campaign described as a five-figure buy, is the latest sign the governor's race is entering a new phase.

Dark-money group portrays Asian-American trailblazer as DEI "empress" amid stereotypically Asian sounds, backgrounds, and ...

The deal will expand its CTV ad capabilities in ways that could have a long-term impact on ad sales efforts by local broadcasters When you purchase through links on our site, we may earn an affiliate ...