As a writer, I wanted to hate Google's AI Mode, but I can't argue that it saves a ton of time on researching tricky questions ...

Google’s Gemini AI can now dip into your Search history to provide more personalized answers. It is also getting smarter with ...

Google's Gemini AI product is now able to absorb a user's search history in order to provide more personalized information, ...

News Corp has been sued by Google search engine rival Brave Software, which seeks to forestall a lawsuit by Rupert Murdoch's ...

AI Mode is just a click away thanks to a new 'AI Mode' button in the filter carousel on the left side of any search. On ...

Google could soon release a new Gemini Personalization model that could access your Google Search history to offer more ...

Google Gemini adds experimental personalization feature that uses Search history, blurring the line between organic Search ...

If AI is ever going to become the AI assistant of the future, it probably needs to be more personal, which means it’ll need ...

Gemini 2.0 is also coming to Deep Research, Google's AI tool that creates detailed reports on a topic or question. This tool browses the web on your behalf, taking its time to assemble its responses.

“As with any early-stage AI product, we won’t always get it right,” Stein said. “For example, while we aim for AI responses ...

Google’s AI-powered match type Search Max is rolling out to more accounts, bringing automated ad optimization to Search campaigns. Expanded search term matching. Google extends beyond existing ...

Learn more about what Google is rolling out for search, including more AI Overviews and a new AI Mode for more in-depth ...