Porsche on Thursday revealed a revised design for its iconic crest logo that will start appearing on the automaker's vehicles starting in late 2023. The basic design hasn't changed but elements have ...

Porsche has unveiled a version of its iconic crest in celebration of its 75th anniversary. Much like the automaker’s philosophy on building sports cars, the Porsche logo has slowly evolved but largely ...

The German sports car maker's logo has remained largely the same since it premiered all the way back in 1952. Designed by Porsche senior designer Franz Xaver Reimspiess, most of the inspiration comes ...

The Porsche crest is one of the most recognizable logos in the world, but Porsche considered replacing it at one point—and the proposed alternatives were nothing like the original. Porsche has gone ...