Report by consultancy Beano Brains found the generation largely ditching toy brands for digital entertainment, snacks, and retail.

Social media personalities Dixie and Charli D'Amelio are expanding their animated franchise Squeaky & Roy to Roblox. The ...

Hollywood studios need a replacement for superheroes. With deals for "Call of Duty" and other properties, they see video ...

You know it’s time to try a game when so many people are talking about it. Pudgy Party Battle Royale, from the IP of Pudgy ...

YouTube remains the most widely used media platform among Gen Alpha, with 78% of surveyed children using the service, ...

IT’S the budget store frenzy we all dream of. Bargain hunters are going wild for the B&M clearance trolley. One savvy mum has ...

Italian Brainrot has spread across TikTok, YouTube and Roblox, leading to viral hit ‘Steal a Brainrot’—but what is the ...

The holiday season is fast approaching, and Walmart has released its list of the top 50 toys of the year. Walmart is the ...

Target has officially released its Toy Toys List ahead of the 2025 holiday season.  The retailer is focused on affordability, ...

VideoGamer goes through the servers to find the most popular games on Roblox, analyzes their game modes, and gives you insights.

The D’Amelios are launching the Roblox title in partnership with Invisible Universe, the company they have produced the “Squeaky & Roy” animated franchise (inspired by the sisters’ favorite childhood ...

The 2025 Roblox Innovation Awards unveiled its winners during a ceremony at the San Jose Civic Theater Saturday ...