Breanna Stewart gave a sneak peek of her highly anticipated fourth signature shoe, aka the STEWIE 4, over the weekend.

Here’s the 411. On Wednesday night, shortly after the Oklahoma City Thunder’s big win over the Boston Celtics, the Shai Gilgeous-Alexander logo was posted on many of the landmark spots in the Boston ...

For new women’s sports leagues, every detail is custom. The post The New Tailored Approach to Women’s Sports Uniforms ...

LSU Athletics has announced the launch of The Brand, which will unify multiple units of the department to create the ultimate hub for student-athl ...

BATON ROUGE – LSU Athletics has announced the launch of The Brand, which will unify multiple units of the department to ...

The Big 12 Conference last month unveiled a brand-new, aesthetically unique court for this year's basketball championships ...

The WNBA is currently reviewing bids from cities as it prepares to expand to 16 teams. Detroit is one of them in the mix, and ...

Near the end of 2022, New York Liberty star Breanna Stewart took a meeting at a New York City steakhouse to hear an idea to ...

In April, the WNBA will include 13 teams ... chaired by Larry Tanenbaum. Williams will help design jerseys and create merchandise collaborations with the team. “This moment is not just about ...

As part of commissioner Brett Yormark’s mission to “intersect sports and culture,” the Big 12 teamed with clothing brand Undefeated, which has five tally marks as its logo, to design the ...

Good graphic design can be timeless, but there are inevitably design trends that come and go – or come and stay well beyond ...