Google has denied reports that it’s serving unskippable ads that last for minutes or even hours to some YouTube users who ...

YouTube users have reported encountering excessively long, un-skippable ads, with some lasting between 57 minutes to 3 hours. Screenshots shared on Reddit even show ads longer than the actual ...

YouTube ads are getting more frustrating, with some users reporting unskippable ads that are nearly an hour long. Are ad ...

I’m sure you’ve heard that YouTube is no longer allowing content blockers on its platform. Developers of these content ...

According to industry experts, the feature carries with it a mixed bag of advantages and challenges across the parties ...

"YouTube does not serve minutes-long, non-skippable ads," I was told. The company also said "Viewers with ad blockers may experience a suboptimal viewing experience, as some ad blockers distort ...

Google is getting sick and tired of YouTube watchers who use ad blockers, and — no surprise — the company is stepping it up in an effort to extract (reclaim?) even more ad revenue from users.

Google started a big fight against ad blocker use on YouTube a few years ago, which was perfectly understandable. YouTube is free for people who don’t want to pay for a Premium subscription ...

At the unveiling of the Pitch Madison Advertising Report 2025, Satya Raghavan, Director, Marketing Partners, Google, India, ...