Questions remain after Paramount and YouTube TV agreed on a 'short term extension,' including how long the agreement will ...

YouTube TV and Paramount have agreed to a short-term deal extension to avoid a blackout of CBS, YouTube announced late ...

According to industry experts, the feature carries with it a mixed bag of advantages and challenges across the parties ...

At the unveiling of the Pitch Madison Advertising Report 2025, Satya Raghavan, Director, Marketing Partners, Google, India, ...

YouTube ad revenue provided a bright spot in an otherwise mixed quarter for Google parent Alphabet.

YouTube users are experiencing extremely long, unskippable ads, sometimes up to an hour long. There’s a good chance that ad blockers might be contributing to the issue. Google maintains that it ...

The user admitted to using an ad blocker, leading many to believe that was the culprit behind the issue. Typically, YouTube's non-skippable ads are capped at 15 seconds. However, Google appears to ...

YouTube users have reported encountering excessively long, un-skippable ads, with some lasting between 57 minutes to 3 hours. Screenshots shared on Reddit even show ads longer than the actual ...

A few strange instances of YouTube users witnessing hour-long, unskippable advertisements were recently covered by Android Authority. Several irate viewers shared similar experiences about YouTube’s ...

Moreover, thanks to its non-skippable ad formats, CTV achieves some of the highest engagement and video completion rates in the digital ad space. “Streaming platforms are seeing slower ...

Google has denied reports that it’s serving unskippable ads that last for minutes or even hours to some YouTube users who ...