Artificial Intelligence - Catch up on select AI news and developments from the past week or so. Stay in the know.

Transit advertising refers to an out-of-home (OOH) marketing strategy via a channel that consists of various modes of public transportation. Because millions of people commute to work daily, transit ...

We know that people don't always do what they had intended to do. Yet, self-reported intentions continue to be used widely in academic and commercial research because they represent easy-to-collect ...

When Parker Pen marketed a ballpoint pen in Mexico, its ads were supposed to say, “It won't leak in your pocket and embarrass you.” However, the company mistakenly thought the Spanish word “embarazar” ...

Nearly one-fourth of employees say they now use AI daily for creating workplace emails, according to recent research from ZeroBounce. The report was based on data from a survey of 750 employees and ...

If you're age 35 or younger and your college degree is in a non-STEM field, I'd bet that you've heard (more than once) some variation of "Oh, so you studied [insert name of discipline that falls under ...

These days, you've probably received emails from every brand you've ever interacted with over the past 20 years, telling you about what they're doing for their community and customers in these ...

Learn how digital twins help B2B marketers prevent leaks, reduce costs, and de-risk product launches through secure ...

Employees say that the thumbs up is the most appropriate emoji in the workplace and that the eggplant is the most ...

In an increasingly fragmented retail landscape, customer loyalty programs are an important tool to help retailers maximize their "share of wallet" among consumers. A recent study we conducted at ...

Some 61% of Fortune 500 CEOs had no social media presence at all in 2015, which is actually an improvement from the 68% of CEOs with no social presence in 2014, according to a recent report from ...

Ultimately, the goal of competitive analysis is to help you predict what your competitors will do in the future. In some cases, the most important question is whether a competitor will respond to ...