Module One: Introduction To Market Research
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YouTubeThe University of British Columbia
Module One: Introduction To Market Research
Market research is integral to successful venture design, business planning, and marketing strategy, but is seen by many as a challenging process. This module provides insight into the market research landscape in the business context, including two types of market research, and common sources of secondary market research. Visit the Small ...
61.4K viewsApr 26, 2017
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